Introduction

This guide explains the RTB (Real-Time Bidding) interface for interacting with the Hybrid DSP.

Basics

DSP supports many types of media advertising: display, video, audio, native, etc.

SSP interacts with the bidder using the RTB protocol.

Protocol

The OpenRTB protocol is supported up to and including version 2.6 https://iabtechlab.com/wp-content/uploads/2022/04/OpenRTB-2-6_FINAL.pdfarrow-up-right.

Protocols other than OpenRTB are not supported, but their implementation can be discussed.

VAST 4.3 https://iabtechlab.com/wp-content/uploads/2022/09/VAST_4.3.pdfarrow-up-right.

Native 1.2 https://www.iab.com/wp-content/uploads/2018/03/OpenRTB-Native-Ads-Specification-Final-1.2.pdfarrow-up-right.

Last updated